Friday, May 29, 2020

Why Track Jobs That You Wouldnt Apply To

Why Track Jobs That You Wouldnt Apply To Stephen is a very smart user who has emailed my team with a number of ideas enhancement requests.  Stephen said that he uses JibberJobber to track jobs that he applies to, but also to track jobs he doesnt apply to.  I thought this was interesting. Why would you track jobs that you arent going to apply to? Stephens reasons: To gain insight into other needs of the company, departments, systems, etc. To perhaps identify issues the company has (like high turnover) I would add: To understand what the market is currently looking for, with key words and phrases I could use in my marketing (networking, cover letters, resumes, interviews, etc.) When I was in my job search I learned about a job title that I really hadnt understood or thought about while I was looking for openings.  There is great information in job descriptions are you tapping into that information? When you find a word, phrase, or idea to enhance your knowledge or marketing message, keep track of it! To do this in JibberJobber, I would simply tag each job I am not applying to as reference (or some other tag that makes more sense for you).  Then, you could filter the Jobs List Panel like this: tags:reference This would give you a list of all of the job descriptions/postings for your research. In addition, I would make Log Entries (or Notes) on WHY I saved the job. Remember, putting a job posting into JibberJobber will save it there forever, but if you just save a link, the link might be dead in a few months.  Jobs dont stay on job boards for long. Cool idea, huh? Thanks Stephen! Why Track Jobs That You Wouldnt Apply To Stephen is a very smart user who has emailed my team with a number of ideas enhancement requests.  Stephen said that he uses JibberJobber to track jobs that he applies to, but also to track jobs he doesnt apply to.  I thought this was interesting. Why would you track jobs that you arent going to apply to? Stephens reasons: To gain insight into other needs of the company, departments, systems, etc. To perhaps identify issues the company has (like high turnover) I would add: To understand what the market is currently looking for, with key words and phrases I could use in my marketing (networking, cover letters, resumes, interviews, etc.) When I was in my job search I learned about a job title that I really hadnt understood or thought about while I was looking for openings.  There is great information in job descriptions are you tapping into that information? When you find a word, phrase, or idea to enhance your knowledge or marketing message, keep track of it! To do this in JibberJobber, I would simply tag each job I am not applying to as reference (or some other tag that makes more sense for you).  Then, you could filter the Jobs List Panel like this: tags:reference This would give you a list of all of the job descriptions/postings for your research. In addition, I would make Log Entries (or Notes) on WHY I saved the job. Remember, putting a job posting into JibberJobber will save it there forever, but if you just save a link, the link might be dead in a few months.  Jobs dont stay on job boards for long. Cool idea, huh? Thanks Stephen!

Tuesday, May 26, 2020

Negotiating salaries how much should I be paid University of Manchester Careers Blog

Negotiating salaries â€" how much should I be paid University of Manchester Careers Blog We are often asked   “What is an appropriate salary for this job?”   Not just from students and graduates, sometimes businesses struggle with this too. It’s a tricky question that depends on a lot of factors. Let’s start with the labour market.   What is the market value of that role, in that industry, in that location? Try to find out: What other companies are paying (check salary surveys â€" google is good for this) Ok now other companies in the same sector (look at live job adverts with competitors â€" journals and job boards) Other similar size companies Other companies in that location. ( London salaries are highest usually and in general big cities pay more than small rural locations) Here’s the health warning! Many sites and especially the media will use average figure taken from surveys.   This may be good data but it doesn’t tell you much about the distribution of those salaries. Were 2 companies paying over the market value for some reason, while everyone else is towards the bottom end?   It can create unrealistic expectations! High flyers â€" surveys “ 100 of the UK’s best-known and most successful employers”, so it is not representative of the whole labour market and the sample size for some of the job roles could be quite small,   but it is current! http://www.highfliers.co.uk/download/GMReport13.pdf A whole bunch of them covering lots of different industries here http://www.ukrecruiter.co.uk/salary.htm So let’s take an example â€" I want to find out how much I should be paid for marketing job in Manchester?   First I googled “salary survey marketing” Check the dates of the data â€" 2011 is getting a bit old, 2014 surveys may not be out yet, or not free anyway! Salary survey  2013/14 creative and marketing industries: http://www.majorplayers.co.uk/salary-survey-201314.html What about in Manchester though http://www.totaljobs.com/salary-checker/average-marketing-manager-salary-manchester Prospects is usually a good place to look â€" have a look at the relevant occupational profile and look at the salary info (bear in mind it may be up to 2 years old) http://www.prospects.ac.uk/marketing_executive_salary.htm Ok so I’ll look at some live vacancies here to see what’s on offer â€" there is an advanced search options so I can look by region too.   I’ll need to investigate the companies though to see if they are a similar size and offer similar services. http://jobs.marketingweek.co.uk/ What are the terms and conditions? How many hours a week do you work â€" 35-38 is fairly standard, but consultancy type roles may involve working weekends nights to get the job done, 80 hours a week are not unheard of. How many days holiday do you get? 28 days including statutory days is the minimum for full time work in the UK â€" it will differ overseas. What are the probation and notice periods? Notice periods can be anything, but in most permanent contracts you would expect (after probation) it to be at least 1 month. It could be 3 months or even a year at senior level. Does the job involve travel will you be expected to work away from home a lot or for long periods? (Who pays for your accommodation when you are away? Will you need to get someone to look after your   home/pets?) Is salary all you get â€" or are there other perks? Employer contributions pension scheme Car allowance, travel schemes Overtime payments Gaining professional or postgraduate qualifications Bonus schemes Commission Shares Medical care Company gym membership Relocation expenses Uniform or clothing allowance Membership of professional bodies How much do you want the job? Do you have another job offer?   Are you in a strong bargaining position? Can you afford to wait and see if another job comes up? Is it in a location that is convenient? Do you need to relocate? What is the cost of living like in that area? (accommodation, food, travel to work, social life, include travelling to see friends and family) Is this a long or short term job, can you live on what they are offering now to get the experience? So can you negotiate? An employer will be evaluating all these things too, they may be in a position to negotiate or the figure may be fixed by the HR department who will have evaluated the market rate and the skills and experience required. If there is room for negotiation it will probably be based on the market rate and how much they want you.   On large graduate schemes they have a lot of choice of candidates with very similar skill levels, so why should they pay you more?   A small company may just be recruiting 1 staff member; they may not recruit often and may be open to negotiating. Use all the factors above to help you come to a figure. (Be realistic though, another candidate might be prepared to do it for less so you could price yourself out of the market!) When you have considerable experience or have specialised in a particular area, you may become a valuable commodity, you may even be headhunted to work for a competitor! All Undergraduate Undergraduate-highlighted Applications and interviews graduate schemes job hunting job market jobs negotiating salaries

Friday, May 22, 2020

Youre Known for Your Mark of Highest Visibility - Personal Branding Blog - Stand Out In Your Career

Youre Known for Your Mark of Highest Visibility - Personal Branding Blog - Stand Out In Your Career Ive been thinking a lot about visibility and branding and have come to the conclusion that your mark of highest visibility is what you will be known for.   For instance, if you star in a blockbuster movie, or youre latest album went platinum or youre the CEO of a major company, or your blog becomes the pinnacle of your industry, that visibility will stick, over everything else.   The exception is if your next project or position (singer, CEO, blogger, actor/actress, etc), is bigger than the last.   When your brand is associated with an object, person or company of high visibility, it sticks with you. The case of Michael Jackson Michael Jackson is best known for his album Thriller, which was the highest grossing album of all time, at 110 million copies strong.   Attached to that success is his success is the visibility he had as an artist on tour, as well as the media.   Despite his weird habits, allegations of child abuse and his shifting physical appearance, which drew negative attention to his brand, his album and music career remain the mark of highest visibility.   All the negative attention wouldnt have been internationally known, if he wasnt already famous. The case of Emma Watson Emma Watson is best known for her role as Hermione Granger in the Harry Potter series.   Shes 19-years-old and is extremely famous, due to the films popularity across the world (and due to the books originally fan base).   I was reading an interview with her in Paste Magazine, which inspired this post originally.   She was asked about attending Brown University and if her fellow students would recognize her.   This is her response: That’s inevitable, I suppose, some of them must have seen the films over the years. But I do hope that it will be only a short time before I am known as the student from the U.K. rather than Emma Watson who starred in those Harry Potter films. Do you think Emma will be known for being a student over the Harry Potter series?   I believe that its impossible. Its also highly unlikely that shell ever be able to stand out from the Harry Potter brand because its rare, even though shes young, to associate yourself with something bigger than a worldwide phenomenon.   Of course shell receive special treatment and attention when she starts attending school at Brown and theres nothing she can do about it. What does this all mean for you? You need to take a good look at yourself, your current situation and the destination you want to reach in life. Ask yourself, what do I want to be known for?   Is it being an executive/CEO of my company in the future, a blog youre tryin to grow, a book you just published, etc?   Now if you work very hard to promote that, you will end up being most known for it.   Do it consistently and across a variety of media, and it will achieve the highest level of visibility, relative to other distinctions in your career.

Monday, May 18, 2020

How Employee Advocacy Builds a Trustworthy Brand Presence

How Employee Advocacy Builds a Trustworthy Brand Presence Traditional marketing techniques are all good and well, but just how much do people trust the information shared by PR and marketing teams? Your team can be the biggest promotional tool for your business, when working as  advocates for for the brand  and people are much more likely to trust the opinion of existing staff over marketing content. This infographic by Everyone Social explains the benefits of employee advocacy and why your business should be doing it. The challenges being faced:  There is more and increasing amount of competition for brands to reach their customers. Only a small proportion of employees worldwide are truly engaged at work  63% of employees are not engaged in their jobs, whereas 13% say they are. Attention spans are getting shorter, dropping from 12 seconds in 2000 to just 8 seconds in 2012. Why does employee advocacy matter? Employee advocacy connects the dots between team engagement and brand thought leadership. 84% of people are more likely to trust a recommendation from somebody that they know, than from marketing content. 41% of people think that a companys employees are a more trustworthy source than the PR team, CEO or founder of the business. 40% of sales professionals said that social media has helped them to close two to five deals. How can you get started? Create a strategy that aligns with your brand priorities. Create and distribute a social media policy that everyone within the company must abide by. Nominate and train employees to test out  the advocacy program. Help your team build  their personal brands. Hold training sessions so everyone know what to do. For more tips and statistics see below. More on this topic at  Employee Advocacy: The Ultimate Handbook.

Friday, May 15, 2020

How to Get Started at Your First Job- An Instruction Manual

How to Get Started at Your First Job- An Instruction Manual Congratulations! You’ve got your first job, and now your first day is approaching and you can’t wait to get started. Or can you? It’s not unusual to feel anxious ahead of starting any new gig, let alone your first one â€" indeed, it’s good if you’re nervous because it shows that you care.But that doesn’t mean there aren’t steps you should take to make it easier on yourself.If you’re new to the world of work, there’ll be a few things you won’t expect and a few things you’re already dreading. Meeting all those new people might well fit into the second category!evalWhen you’re put on the spot to introduce yourself, it can be difficult to remain lucid and to express what you should. And you’re likely to be put on the spot several times during that first week as you gradually meet the team and attend your first meetings.What you need is a pitch. Don’t worry, you’re not selling yourself â€" just getting across the key points of who you are, what you’ve done, and what you’re looking forward to in your new role.Keep it brief â€" 30 seconds is a good guide â€" and don’t worry about memorizing a script, because that’ll just make you feel like a phony!Instead, get those three points across each time you meet someone, have some questions on hand to ask in response, and don’t be tempted to roll your eyes or sigh when you have to repeat yourself for the umpteenth time. This is called getting professional.Your first group meetings are a great chance to make an impression. Yes, people will be curious about you, so even if they mean well you may feel like you’re under scrutiny.This is not the time to prove yourself a genius, but you should demonstrate that you’re serious, professional, and dedicated, by paying full attention and taking part to the degree necessary.Switch off your phone, make eye contact with your colleagues, and use a pen and paper to take notes â€" this is a great way to make sure your mind doesn’t wander off, and helps you go over all that new information again at a later moment. Oh yeah, and did I mention: switch off your phone!evalAnd don’t be afraid to speak up in that first meeting. Often, asking a question is the best way to help you find your voice. Remember: you got your qualifications, you applied, and you passed the interview stage: you deserve to be here.Feeling a bit better about showing up? You can brush up on these techniques and more by running throughthis new ‘instruction manual’ to your first job. And guess what â€" these tips work for all your subsequent promotions and transfers, too.An Instruction Manual for Your First Job, brought to you by Budget Direct Life Insurance